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Are UX Designers in Demand Right Now?

How important is user experience? Around 52% of users say aesthetics are the primary reason they avoid returning to a website. As much as 90% stop using an app because of poor performance.

With these statistics, we can say user experience is a crucial element in the success of your online presence. By association, UX designers are integral to businesses, as well.

However, is UX design a good career choice? Keep on reading to learn the current state of demand, the outlook for the future, and UX designer salary.

The Future of UX Design

UX design is one of the most sought-after skills in the whole world across all industries. Regardless of your original career, honing a UX design skill translates to a stable source of income.

After all, this skill will continue to be in high demand in the future. Professionals listed it alongside blockchain, cloud computing, artificial intelligence, and analytical reasoning as sought-after hard skills.

Do you...

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UX UI Courses to Take in 2022

ux ui courses Nov 01, 2021

With the industry expected to grow at a rapid 13% by 2030, the future is bright for web developers and digital designers looking to carve out a career.

There's no shortage of opportunities to advance that career either. UX/UI is becoming even more critical for competitive businesses. As a result, more learning options are emerging for designers to hone their digital skills.

As we near 2022, you may be considering making a UX career change part of your New Year's resolution. We'll show you some of the best UX UI courses in 2022 for getting the skills and knowledge you need to push your professional growth.

Top UX UI Courses for 2022

Before we get into our picks for the top UX UI courses, it's crucial to understand the depth of options out there.

Scores of accredited and non-accredited institutions offer coursework and certifications in UX. If you want to devote the resources to an in-class experience, it can be a fulfilling, in-depth way to get a leg up on the...

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Company Branding 101: How to Evoke An Image For Customers

company branding ux Sep 23, 2021

Did you know that 81% of consumers say trust is necessary for them to purchase from a brand? With more and more companies popping up every day in the digital sphere, gaining the trust of customers is becoming increasingly more important.

How can you accomplish this, though? Having authentic, compelling, and consistent company branding is one of the most important steps you can take towards this goal.

Are you wondering how to create a brand identity and image that supports your business and appeals to your customers?

Let's take a look at what you need to know.

The First Step in Company Branding: Discover Your Purpose

As a business owner, you decided to bring something valuable to your customers. However, you maybe haven't ever articulated exactly what your purpose is as a brand. Before you go any further into your business advertising plan, you'll want to ask yourself these questions:

  • For what purpose does your brand exist?
  • What differentiates your brand from the...
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From Design Freelancer to Agency Owner: The Ultimate Guide

Ready to make the switch from being a design freelancer to your own business? Discover common mistakes, how to avoid them, and feel confident with our guide.

Did you know that 92% of freelancers say that it is impossible for them to take work-free vacations? 

Being a freelancer certainly comes with a long list of its own challenges, but it also leaves you feeling part of the 'I'm in control of my own work life' realm. That's not to say that being an agency owner won't give you the exact same work freedom that most freelancers get to enjoy, except maybe that you can take time off when you're on vacation. 

So you think you're ready to make the transition from design freelancer to agency owner? Well, keep reading because you've officially found the ultimate guide!

Signs That You're Ready 

So, you've been a design freelancer for a while now, you've been busy and more than managing to make ends meet. But, at this point, perhaps you're still questioning...

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The Beginner's Guide to Design Thinking

design thinking Jul 30, 2021

Companies that follow design thinking have greater revenues and returns from shareholders. They also outperform the S&P 500 Index year after year.

The biggest businesses in the world - from Google and Airbnb to Nike and IBM - use this practice.

But what exactly is design thinking? And more importantly, how can you use it? The design thinking process has gained momentum in the business world and is critical to personal and business success.

In this article, we walk you through what this transformational principle is, how it works, and why it's important.

What Is Design Thinking?

Design thinking is primarily a framework that approaches problems creatively. According to to IDEO, the organization that pioneered this strategy, the official design thinking definition includes business, creativity, and solutions.

Thus, design thinking is a way to solve problems by putting yourself in the customer's shoes. The process requires observation and empathy. This is then...

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